Kat Slater

Kat Slater

Kat has worked as a qualitative researcher for over 18 years across commercial, charity and public sectors and has a wealth of experience delivering insight and strategic research for clients including Unilever, WWF, NHS, OHID and the BBC. During her years at Define...
Julie Taylor

Julie Taylor

Julie has 20+ years’ experience delivering high quality insight to behaviour change campaigns and groundbreaking communication strategies. Julie has worked extensively across the health, education, media, retail and finance sectors; she has a particular interest in...
Elena Hailwood

Elena Hailwood

Elena has a multidisciplinary background, having completed a PhD in Social Psychology which was informed by human geography, psychology, and sociology. With a specific interest in qualitative research with vulnerable groups and on sensitive topics, Elena has...
Lisa Roberts

Lisa Roberts

Lisa has over 20 years’ experience in market research across the client and agency side, delivering both qualitative and quantitative research.  She has delivered B2C and B2B qualitative research for a range of public sector and commercial clients, spanning...
George Dare

George Dare

George has strong skills in qualitative research, with an undergraduate degree in Social Anthropology. He has contributed to delivery on a number of projects at Define and is comfortable with a range of research methods and contexts, including experience working with...