by David Proctor | Jul 20, 2022
We’ve been working with Glow to help their client, an emerging car finance provider, grow and differentiate themselves within the market. Focusing on the brand’s current and future target audiences, we spoke to a range of people looking to use finance to purchase a...
by David Proctor | Jul 20, 2022
We used an explorative qualitative approach to provide customer insight for a leading loyalty programme provider to inform their brand refresh. They needed an updated identity that would be distinctive, while staying true to their Masterbrand. The brand’s core target...